Innovation Insights has developed 1, 2 and 3-day Workshops covering Blue Ocean Strategy¹ and Creating Customer-Centered Organizations (C3O) concepts and methodologies to help your company or organization identify its Wide-Moat-Uncontested-Market-Space™ (WMUMS™). These Workshops can be customized to your company's specific interests and issues, or can be presented in a generic format.

Workshops include discussions and examples about companies and organizations that have successfully moved into blue ocean, uncontested market space as well as providing participants "hands-on" experience in market segmentation, customer identification, developing value curves and value propositions, identifying uncontested market space and creating a wide moat around your uncontested market space.